Qis iż-żona u s-sitwazzjoni int u tagħżel prezz
Bħala Host, il-prezzijiet li titlob għal-listings tiegħek huma dejjem f'idejk. Il-prezz, dak li għandek tqis biex tasal għalih u kif tibdlu maż-żmien huma xi ħaġa li tagħżel int.
Waħda mill-iktar affarijiet kruċjali hija d-domanda taż-żona. Jekk il-prezz tal-listing tiegħek huwa ogħla minn dak ta' listings oħra li jixbhuh fil-qrib, hemm ċans kbir li ma jiksibx bookings. Jekk titlob prezz kompetittiv għal-listing tiegħek, għandek ċans ikbar li l-klijenti jibbukkjaw il-listing u b'hekk tista' tkabbar id-dħul tiegħek fuq Airbnb.
Ifhem id-domanda tal-post
Meta tkun taf xi prezzijiet qed jintalbu għal listings li jixbhu lil tiegħek fl-istess żona, tista' tifhem aħjar xi prezzijiet għandek titlob.
Biex tqabbel il-prezzijiet, agħżel jew data waħda li għadha disponibbli fuq il-kalendarju tiegħek jew sa sitt iljieli wara xulxin. Agħfas jew ikklikkja fuq il-prezz ta' kull lejl imbagħad agħfas jew ikklikkja fuq il-buttuna ta' taħtu b'ikona ta' mappa u l-kliem "qabbel il-prezz li qed titlob".
Aħna nuruk mappa bil-prezzijiet medji ta' listings bħal tiegħek li ġew ibbukkjati fil-qrib. Tista' tiċċekkja wkoll il-prezzijiet ta' listings bħal tiegħek li għadhom ma ġewx ibbukkjati.
Il-prezzijiet murija fuq il-mappa se juru l-prezz medju tad-dati bbukkjati jew mhux ibbukkjati ta' kull listing. Biex nifhmu liema listings jixbhu lil tiegħek inqisu fatturi bħall-post fejn jinsabu, id-daqs, il-faċilitajiet, il-kumditajiet, ir-ratings, ir-reviews u listings oħra li l-klijenti żaru huma u jqisu għandhomx jibbukkjaw jew le l-listing tiegħek.
“Knowing what’s happening in my area gives me so much more confidence in my price,” says Felicity, a Host Advisory Board member and Superhost in New South Wales, Australia. “I’ll know if I have the best price, so I should hold my ground, or if I’m being a bit greedy and need to drop my price.”
You can also respond to local demand by tracking:
- Special events. Conferences, festivals, and other big events can create major demand. Join social media groups, follow your local tourism bureau, or register with event ticketing sites to help you plan ahead.
- Seasonal shifts. In places that draw crowds at certain times of year, hosting during your area’s peak season can help you earn more, while lowering your price during low season can attract more guests.
Pricing your place competitively may also help your listing rank higher in Airbnb search. The results take into account the value and quality of a listing compared to similar ones nearby.
Consider your costs
Your hosting costs can help you think about your price as well. Daniel, an Airbnb Superhost and Host Advisory Board member in Tenerife in the Canary Islands, says he tracks what he calls the “internal” factor of his hosting expenses along with the “external” factor of demand.
Daniel says he balances his expenses with what guests are willing to pay to help him set a reasonable expectation for what he can charge and earn.
Examples of hosting expenses can include mortgage or rent, maintenance, taxes, and cleaning fees. Some costs may not be obvious to guests, and can help explain your price. You can highlight any added value you offer in your listing description, like luxury bath products or streaming services.
When Pamellah, an entrepreneur and former Host Advisory Board member in Malindi, Kenya, first started hosting, she says she focused too much on her own costs. She set her price “so high, based on how much I’d put into it,” and didn’t get any bookings.
“Two hours after reducing my price, I never stopped hosting,” Pamellah says. Though her experience may not be typical, she was able to increase her price quickly. Thanks to steady bookings and positive guest reviews, she became a Superhost less than three months later.
Make sense of the numbers
Track your expenses and earnings throughout your hosting journey. “I set up a separate bank account to track my expenses, so when it’s tax time, I’m not in bad shape,” says Reed, a teacher, entrepreneur, and former Host Advisory Board member in Philadelphia.
Local lawyers or tax professionals can provide advice about taxes and laws that apply to Hosts in your area. Please note that Airbnb does not give professional guidance. “If you need to get a tax advisor, or you need to do a little research on how to make sense of the numbers, do that,” Reed says.
If you’re a new Host searching for one-to-one support with pricing, we’ll match you with a Superhost Ambassador who can help.
Information contained in this article may have changed since publication.